Case study hero image

SOCIAL MEDIA PLATFORM FOR DEALERS

About Client

DealersLoop is the first cross-disciplinary social media platform specifically designed for automotive professionals, offering the industry's largest vehicle repository, curated automotive content, and an extensive jobs marketplace.

LocationFlorida, USA
IndustryAutomotive, B2B
Size10-50 employees
DealersLoop logo
DealersLoop screenshot

Project Requirements

Business

01

Data access must be restricted for unauthorized users or users without permissions.

02

The platform should attract both dealers and vendors in the automotive industry.

03

Core features will be free, with dedicated spaces for advertising and room reserved for future premium features.

User Experience

04

The dealer/vendor registration process should be as simple as possible, completed within a few minutes at most.

05

Clear separation of functionality for dealers and vendors, considering the specific needs of each role.

06

Adding vehicles either manually or automatically by scanning the VIN number.

07

Social functions (messages, posts) should feel intuitive and familiar.

User Interface

08

Modern but established style that won't need to be updated every year.

09

Strong visual system feedback on any user actions.

10

Simple cognitive perception of visuals for middle-aged and older age groups.

Technology Stack

11

Scalable theming via SCSS variables and custom Material UI configuration.

12

Flexible component-based UI adapting to roles, scenarios, and business cases.

13

Real-time chat with SignalR featuring auto-reconnect, optimistic updates, and cross-tab caching.

14

High-performance list rendering using Intersection Observer for pagination and virtualization.

15

Domain-specific hook architecture with isolated queries, mutations, and typing.

16

Performance optimization through lazy loading, prefetching, and scroll position preservation.

DealersLoop screenshot

Project Structure

Project structure diagram
DealersLoop screenshot

Our Solutions

Business

01

Platform-based promotion and user evaluation of vendors, allowing for enhanced visibility and reputation management within the automotive ecosystem.

Promotion

User Experience

02

Two-stage registration process—users first select their profile type based on specialization (vendor or dealer), then enter their personal information.

Registration
03

Access differentiation between vendors and dealers—vendors can only view information that relates to them.

Access

User Interface

04

The design uses a modular architecture providing flexibility for customizing block arrangements and function displays. This approach allows administrators to tailor the interface to business needs while enabling seamless component reuse when transitioning to mobile, ensuring consistent experience across devices without duplicating development work.

User Interface

Technology

05

Implemented using a hybrid approach combining Domain-Driven Design, Layered Architecture, and Atomic Design. Each domain has dedicated hooks, services, and components.

06

Component structure organized into UI, Common, Layout, and Page levels. Hooks separated into data hooks (React Query), action hooks (mutations), and local state (Zustand).

07

State management divided into UI states (Zustand), async data (React Query), and real-time sync (SignalR). Business logic extracted to hooks and service layer for better scaling. Reusability achieved through abstract API clients and compositional hooks.

08

Architecture supports both horizontal scaling (new domains) and vertical scaling (new features). Centralized typing with role-based conditional rendering.

DealersLoop screenshot

Implementation Highlights

Seamless navigation throughout the platform on both desktop and mobile devices.

PromotionPromotion

Intuitive and efficient user messaging system with real-time capabilities.

Promotion
DealersLoop screenshot

“They are young, talented, and extremely smart developers. I was in urgent need of front end work and landed on them. I wouldn't have been able to deliver without them. Their developers immersed themselves to deeply understand our platform, and they were very thorough in understanding the many complex workflows of our application in order build it. One of my favorite feats is that they are proactive developers.”

Derek White photo

Derek White

CEO at DealersLoop

Let's work together

Let's create an interface that will outshine competitors and delight your clients. We will contact you within one business day to discuss the project and create a proposal based on your needs, budget, and timeline.

Contact us